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How do people navigate websites?
The Back Button is one of the most widely used browser icon on any Web page, however, most Web designers don't consider it while they're building their pages. In fact, very often I see "back to home" or "back to start" or just "back" links built into the pages that they are developing. However unless these links have built in logic that knows for sure where the user was prior they clicked (like the browser back arrow), then these links are just a sham - a guess at the way that the user took through your site.
How Most People Browse the Web
Most users come to a Web site and skim. If it doesn't seem to be what they wanted to study or needed to read about, they move on. And the fastest way out of any Web site iscertainly the Back Button.
In fact, most users don't even know they're doing it. They look through a Web page with their mouse moving over the scroll-bar, just in case they have to scroll down. Then, unless something really interesting comes along, they rise their mouse up to the upper left corner of the browser and go back to their previous location.
Take Advantage of the Back Button
- Locate your branding up near the back arrow
While most people don't really need to look when they're clicking back, locating your brand up there will bring it more attention while they leave.
- Make objects in that corner clickable
The brand has to be a link, but the rest text elements located in the upper left corner of your page have to contain links also. That way, in case they miss the back button, they will go some other useful area on your page.
- See server history to find out where they arrive from
If you have information on what they're returning to, you are able to address that right on your page, perhaps even with altering elements that strictly appear when they arrive from that location. For example, someone coming from Google might not know the most efficient ways to search your site. If you include details on how to search on the pages when they arrive from a search engine they might want to stay longer.
ArtIcons is an icon editor for Windows.
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ArtIcons Pro can find, extract, edit and create Windows icons in color depths up to 16 million colors. Import and export icon images, create and handle icon libraries. It supports the new icon format introduced in Windows XP (8-bit transparency). Download it
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IconXP can edit and create Windows icons in color depths up to 32-bit True Color. It supports the new icon format introduced in Windows XP (8-bit transparency). You can customize desktop and folder icons. Download it
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Any to Icon allows you to convert multiple BMP, JPEG, GIF, PNG, WBMP and WMF images to Windows icons in one action. It also breaks down entire icon libraries into individual icons. You can change color resolution and size to create customized icons. Download it
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IconUtils is a complete icon and cursor solution. IconUtils package can edit icons and cursors, manage icon and cursor libraries, convert icons into images (in various graphic formats) and vice versa, customize Windows desktop and folder icons. Download it
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Icon to Any allows you to convert Windows icons and cursors into BMP, JPG, PNG, GIF, ICO, CUR, WBMP and RC formats. It has a wizard interface. It's simple to process multiple files at once. You can find icons and make images for use on Web pages. Download it
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ArtCursors allows you to edit Windows cursors in color depths up to 16 million colors. You also can search files and folders for cursors, import and export cursor images and create cursor libraries for better and more efficient storage. Download it
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AhaView supports all popular graphic formats, including JPEG, GIF, PNG, BMP, ICO, CUR, ANI, WBMP. You can browse images in thumbnail mode, view pictures full screen with zooming features, convert images to JPEG, PNG, BMP formats and manage files. Download it
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CustomIcons is an ultimate tool for customizing the icons on you desktop, in Windows Start menu and many other locations. Using CustomIcons you can easily replace default Windows icons with the ones to your choice. Download it
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