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How do people navigate the Web?
The Back Button is one of the most important browser buttons on any Web page, and yet most Web designers don't think of it while they're building their sites. Actually, very often I see "back to home" or "back to start" or just "back" links built into the content that they are developing. However if this links don't have a built in logic that is informed for sure where the customer was prior to clicking them (similar to the browser back button), then these links are simply a sham - a guess at the way that the user made over your site.
How Most People Surf the Web
The majority of users get to a Web site and slide. If it doesn't seem to be what they wanted to learn or had to read about, they move on. And the quickest route out of any Web site iscertainly the Back Button.
In fact, most users don't even know they're doing so. They sit at a Web site with their mouse moving over the scroll-bar, just in case they have to scroll the page. Then, if nothing really interesting comes along, they pull their mouse up to the upper left corner of the window and go back to their last location.
Take Advantage of the Back Button
- Place your logo up near the back arrow
While the majority of users don't really have to look while they're clicking back, locating your brand up there will get it more attention while they leave.
- Make objects in that corner clickable
The logo should be clickable, but the rest text objects that are in the upper left corner of your site should contain links as well. Therefore, in case they don't hit the back arrow, they will go somewhere else useful on your site.
- Use server logs to find out where they came from
If you have information on what they're going back to, you can address that right on your site, maybe even with altering elements that strictly display when the users arrive from that location. For instance, someone coming from Google will not know the best ways to search your site. If you mention instructions on how to navigate on the pages when they arrive from Google engine they might want to stay longer.
 Standard Toolbar Icons
Science Toolbar Icons
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ArtIcons Pro can find, extract, edit and create Windows icons in color depths up to 16 million colors. Import and export icon images, create and handle icon libraries. It supports the new icon format introduced in Windows XP (8-bit transparency). Download it
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IconXP can edit and create Windows icons in color depths up to 32-bit True Color. It supports the new icon format introduced in Windows XP (8-bit transparency). You can customize desktop and folder icons. Download it
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Any to Icon allows you to convert multiple BMP, JPEG, GIF, PNG, WBMP and WMF images to Windows icons in one action. It also breaks down entire icon libraries into individual icons. You can change color resolution and size to create customized icons. Download it
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IconUtils is a complete icon and cursor solution. IconUtils package can edit icons and cursors, manage icon and cursor libraries, convert icons into images (in various graphic formats) and vice versa, customize Windows desktop and folder icons. Download it
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Icon to Any allows you to convert Windows icons and cursors into BMP, JPG, PNG, GIF, ICO, CUR, WBMP and RC formats. It has a wizard interface. It's simple to process multiple files at once. You can find icons and make images for use on Web pages. Download it
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ArtCursors allows you to edit Windows cursors in color depths up to 16 million colors. You also can search files and folders for cursors, import and export cursor images and create cursor libraries for better and more efficient storage. Download it
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AhaView supports all popular graphic formats, including JPEG, GIF, PNG, BMP, ICO, CUR, ANI, WBMP. You can browse images in thumbnail mode, view pictures full screen with zooming features, convert images to JPEG, PNG, BMP formats and manage files. Download it
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CustomIcons is an ultimate tool for customizing the icons on you desktop, in Windows Start menu and many other locations. Using CustomIcons you can easily replace default Windows icons with the ones to your choice. Download it
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